what we do

I know. I used “we”. In this context it just sounds better, but you already know that what I really mean is what “I” do. Here’s the long and the short of it. For years I have described myself in mixed company as “a graphic designer” (which apparently sounds like “just” a graphic designer when I say it, unbeknownst to me). So, at the insistence of my friends and colleagues, I have finally accepted their reality (and mine) that I am more than “just a graphic designer” and moving forward, have promised to expound upon my other useful skills as well.

What I do is help clients better access their markets by inviting them onto the “Good Design Train” and driving it right into the center of Target Audience Square. Okay, I’m being funny, but really, that is what I do. I work with companies to develop B2B (and B2C) print collateral (brochures, marketing kits, direct mail, manuals, catalogs, magazines, posters and signage), trade show booth graphics, ads and POS materials, and also in developing brand identity, design and marketing strategies, and as a project manager when there’s a lot to get done or on really big projects with lots of moving parts. There’s more, but I can’t fit it here, so if you call me I promise I will tell you the rest.